Babaghuri

Since 2006, Japan

“Babaghuri” is the name of agate collected in the Gujarat region of India.

It is a brand that started by German fashion and textile designer Jurgen Lehl who had a deep passion for nature. Since 2006, Babaghuri has been incorporating craftsmanship as an extension of Jurgen Lehl’s lifestyle that strived to provide what he wore, ate, and everything he needed to live in harmony without destroying nature and follow the path back to nature.

Babaghuri uses natural and sustainable materials like bamboo and hand-spun cotton to lessen the impact the brand has on the environment. Even after Jurgen Lehl’s death in 2014, the company continues to operate with his emphasis on the beauty and uniqueness that can only be found in hand-crafted products. In addition to clothes, Babaghuri also produces tea cultivated in Okinawa, additive-free soap, and small items such as baskets, towels, and tableware. Natural cotton is hand-spun, hand-woven and dyed with plants and vegetation, all of which emphasizes the evidence of handicrafts.